Last night, I went to my neighborhood Albertson's grocery store to get myself an after-dinner treat to find that the store was closed, and they were changing the Albertson's banner to Lucky's.
I know that legal issues are at stake here, and people's pride is also at stake, but it's really annoying to me as a consumer to be in the middle of a legal struggle.
OK so this is an old issue, but if a company is intelligent, are they going to spend a ton of time and money on licensing issues and spend a lot of money putting up new signs across Northern California just get the "Lucky" brand out there again. I mean, it has been a little less than 10 years since Lucky was originally popular.
Oh well, it's not me spending the money.
Thursday, August 16, 2007
Lucky - Albertson's struggle
Labels:
market trends
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